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Marketing advice for local businesses

Short, plain posts on what actually helps a local business get found. No hype, no hacks. Just what we see working, and what we'd skip.

Why we fix your profiles before running Facebook ads

Ads send people to your page, and your page decides what happens next. Here's why running ads into an empty profile wastes money, and what to fix first.

Coming soon

What happens on a content day

One day of shooting at your business can fill weeks of posts. Here's what we capture, how long it takes, and how little it gets in your way.

Coming soon

AI for a small business: what's worth it now, and what isn't yet

AI can take some busywork off your plate, but not all of it, and not without you in charge. Here's an honest look at where it helps today and where we'd wait.

Coming soon

You already do the work. Let's make sure people can find it.

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